Beth Hirschman

Beth HirschmanDirector of Project Management

Beth is responsible for overseeing GOCCNJ’s educational programs for healthcare providers and patients in addition to managing their social media accounts. Prior to joining GOCCNJ, Beth’s career began in pharmaceutical sales as a representative for Zeneca Pharmaceuticals selling Tenormin®, Zestril®, and Cipro®. After a few years in the field, Beth moved inside to nationally recognized advertising agencies Thomas G. Ferguson Associates (WPP Group) and Integrated Communications (ICC Lowe).

As a Speakers Bureau Manager, Beth used her pharma knowledge to coordinate medical education programs across the country. She soon worked her way up from Project Manager to Director in medical communications for brands including: Azmacort®, Nasacort®, Intron A®, Stadol NS®, and Miacalcin®. Following a brief hiatus to raise her 4 children, Beth returned as a freelance Project Manager for Cogent Medical Marketing, LT Marketing Services, Wellstar Marketing, and Advantage Healthcare working on medical education for pharmaceutical, medical device and consumer brands. Beth’s professional experience spans meetings management, publication planning, public relations, product launches, website development, and social media.

In her spare time, Beth enjoys baking, hiking, and spending time with her family.